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Roberta Baldwin - Partner, Chu Baldwin Homes

Over the past 24 years, Roberta Baldwin, a Certified Luxury Home Marketing Specialist, has been one of Essex County, NJ's most respected real estate professionals, often quoted in the national media, featured for 2 seasons on the hit HGTV show "Bought & Sold" and, recently, on "House Hunters." A co-owner since 2010 of the #1 performing brokerage office in Essex County -- KW NJ Metro Group -- she has been a Double Platinum achiever, ranked in the top .05% of KW agents worldwide. As co-principal of the standout ChuBaldwinHomes team, Roberta brings a myriad of talents to the job of helping clients buy and sell their homes. A recipient of the New Jersey Association of Realtors' Circle of Excellence Sales Award since her first year in real estate, she was previously Managing Director of ubiquitous Baldwin Dream Team, the West Essex area's #1 team from 2004 through 2015.

 An award-winning former journalist, author, newspaper editor, marketing and publishing executive, her well-honed organizational, creative and people skills are reflected in every deal she negotiates. She and her team of top producers offer sellers a sophisticated mix of high technology marketing and sensitive interpretation their personal needs, while offering buyers the expert advice and knowledge of local towns, schools and commutes that they need to move confidently into their new homes. Roberta and the ChuBaldwinHomes Team are virtually unmatched in the marketplace, stressing meticulous personal service and the highest level of integrity in every deal they do.  

 Considered an expert on pricing, buyer and seller psychology, and staging homes to maximize value, she has been interviewed by The New York Times, NJ Star Ledger, Nightline (ABC), Early Morning (CBS) and MSNBC. For the 9th consecutive year, Roberta has been chosen for the NJ Monthly's Five Star Professional award for customer service, In 2019, she joins only a handful of NJ Five Star agents featured in Forbes Magazine online. Her national accolades speak to the elite standard she reflects and further cements her position as the West Essex (NJ) region's premier real estate consultant. 

Visit Roberta and her team on their lively business page at or email her at - or call or text her at 973-420-9043.

Nancy Chu - Partner, Chu Baldwin Homes
Licensing: 0568990 (Real Estate Sales)

Nancy is a Partner in ChuBaldwinHomes at Keller Williams NJ Metro Group – Essex County’s #1 brokerage office again in 2018 -- and has been a real estate professional since 2005. A consistent top producer in Northern NJ, she is skillful in a wide range of deal-making - from 1-bedroom condos to luxury homes to investment properties. While based in Essex County, she is intrepid by nature and has developed a regionally-based business by selling in Essex, Bergen, Union, Morris, and Passaic Counties and beyond…in Hudson, Hunterdon, Middlesex, Monmouth, and Somerset, too. “My primary goal is to explore the towns of Northern NJ, and to hone my expertise in all these areas. I think that real estate, like the rest of the world, is becoming more global, and so I feel that I must expand my approach both my world-view and my areas of business. My job is to listen closely to my client’s need, and because I have a wide knowledge base of the area, I have a better chance of helping them find the neighborhood they want to be in faster. There is nothing more satisfying than putting a family in the perfect home.”  

Nancy, who is fluent in Mandarin Chinese, cultivated a love for real estate when she helped her parents find their perfect home in Tennessee at age 16, and has not been able to stop following the real estate market since, owning a number of co-ops and condos in New York City, seven homes in Essex County as a serial renovator, leading to her present home in Livingston, and recently building a vacation getaway in upstate New York. Prior to real estate, Nancy spent 7 years in the Department of Ophthalmology at New York University School of Medicine. In addition, as a stage director, her work has been seen at The Public Theatre, Long Wharf Theatre, The Lucille Lortel Foundation, Columbia University, Williamstown Theatre Festival, Second Stage Theatre, and The Culture Project, to name a few. She is a member of several prestigious institutions, such as The Women's Project & Productions and the Lincoln Center Theatre Directors Lab. She continues to direct occasionally with what little spare time she has left, as well as hanging out with her lovely husband, Raf Ricci, also a Realtor, and fabulous 12-year-old son, Declan.  


Nancy knows that her own fascination with real estate and her strong professional background translates perfectly into helping her clients find their dream homes.  You can reach Nancy today at 917-992-3098 to start your search – or to ask Nancy about listing your home.

Reggie Clay - Dream Home Expert

Reggie has been a real estate professional for 3 years. Prior to that he worked as a Logistics Manager for international furniture company BoConcept. When you mix the enjoyment of meeting and working with new clients from all walks of life along with expertise and a passion for real estate you end up with an agent who is equipped to manage and coordinate every aspect of the home buying process. Reggie will be with you from start to finish and all the while it will feel like you are working with an old friend. Reggie is dedicated to going the extra mile for his clients and will provide his insights and expertise to ensure that you make the best decision not just in buying a home but for how this investment will set up your future.


Reggie in native to NJ and has lived in Essex county for the majority of his life, although through real estate he has expanded his regional knowledge to Essex, Morris, Hudson, Union, Passaic counties and parts of Middlesex. So far in his career Reggie has worked on a wide range of transactions from short-sale, foreclosure, condos, multi families, and investment properties.  He has also developed a real rapport with first time home buyers taking the time to explain everything, so that they are comfortable with the process. There is really no situation that he in unfamiliar with when it comes to working with home buyers. If your goals are to find the perfect home, get the best deal, and have a smooth transaction while working with someone who has your best interests in mind, then you will not be disappointed with what Reggie Clay brings to the table.

Specialties: Buyer's Agent, Investors

Specialties: Buyer's Agent, Relocation, Architecture


Linda Germann - Sales Associate

Specialties: Buyer's Agent

Linda is a dedicated, hard-working, and resourceful real estate agent who is lifelong NJ resident and devoted client service professional. She is an expert negotiator and marketer, and her clients love her ability to problem solve quickly and creatively - as well as her perseverance. For buyers, Linda is especially adept at assisting clients who are re-locating and need to be close to commuter transit to NYC. For those looking to sell a home, Linda is a RESA® CSA™ certified agent, which makes her a specialist in home staging.


Prior to starting her career in real estate, Linda worked in Manhattan in TV advertising & sales.  She held an Associate Marketing Director position at ABC Television Network for 6 years, and spent over 5 years as a commercial pricing negotiator at one of New York's top 5 advertising firms.  Linda's eclectic work experience also includes working as a manager in retail supply chain management, an assistant at a law firm,  a morning radio show production assistant, and an on-air radio news reporter.  She left ABC to pursue her passion for real estate while leveraging her client service, marketing, and negotiating skills - as well as her outgoing personality.  Linda loves seeing her clients get the keys to their dream home and would love to help you find yours.

Specialties: Buyer's Agent

Raf Ricci - Sales Associate

After growing up in Manhattan, LA, Montauk, and finally, Montclair, ChuBaldwinHomes' Lead Technology Specialist and buyer agent Raf Ricci served in the Navy, then attended the University of Southern California before finishing his BA in Theater at Montclair State University while working as a busboy, dishwasher, waiter, and bartender. Also, while an undergrad and later professionally, Raf worked as a production carpenter and electrician for television, film, and theater. He morphed into production management for live-event television, project and technology management for corporate clients, and installation and project management for a leading high definition television scene shop.

Before becoming a licensed NJ Realtor, he served as production manager for the South Orange Performing Arts Center for 10 years. Many locals remember the droll backstage snapshot Raf often posted on Facebook of the event he was overseeing on any given night at SOPAC.

Upon marrying real estate guru Nancy Chu, he introduced her to NJ where, fortuitously, they bought their first house in Maplewood, NJ in 2004 from ChuBaldwinHomes' Roberta Baldwin. Other homes followed in South Orange ('06); West Orange ('10), and Livingston ('14). Along the way, the Chu-Ricci's refined the renovation and flipping techniques they share with clients today who plan to remodel homes top to bottom.

The irrepressible Raf has also lived in Verona, Belleville, Bloomfield, Little Falls, West New York and Weehawken, so he can be said to have a rich knowledge of life in and around Northern NJ which he brings to bear on every deal he executes for the ChuBaldwinHomes team at KW NJ Metro Group.

Specialties: Buyer's Agent, Inspections, Contractors, Investors